A Review of the Basics to Know about SEO
New to the world of SEO or simply looking forward to refreshing your knowledge on what SEO is? Whatever your needs be, this guide has been written with the aim to help you get the nuggets you need to have so as to be well on the road to professional quality Search Engine Optimization, better known as SEO. Read on to learn more on what is SEO.
By and large, SEO is a particular marketing discipline that aims to grow visibility in the organic search results. As a matter of fact, SEO happens to be so broad as to encompass all there is in the technical and creative elements that will serve to help improve rankings, drive traffic and increase awareness on the various search engines. Like we have already mentioned above, there is just so much that goes into SEO marketing and these are all the way from the words on your web page and all the way to the methodologies in place that will help other sites link to you on the internet. By and large, there will be other scenarios where SEO may be simply rendered or considered to be the strategies that you may get to take to make sure that your site is so structured in a manner that the search engines will get to understand.
But all the same, having said this, you need to know of the fact that SEO marketing may not simply be qualified to be the structuring, designing and building of your websites in a manner that proves them to be so friendly to search engines. The sites are actually used by people and as such the main aim is to make them as search engine friendly as you make them user friendly as well.
We will take a special look in this article at some of the basics that you need to know of when it comes to the description of some of the core areas of SEO, right from finding the phrases and terms that will help generate as much traffic to your site otherwise known as keywords, ideas to help make your site more friendly to the search engines, what actually goes into link building and as well how you can successfully promote the unique elements there are on your site.
One of the questions that needs to be answered going forward is the reason why it is that your site will require SEO in the first place. To appreciate this, it is important to note the fact that a host of the web traffic you see online is actually driven by some of the major search engines, think Google and Bing for instance.